Nestle operates within a global matrix structure. In order to do evaluation, organization selected is Nestle. A matrix structure is a combination of structures that often takes the form of product and geographical divisions of functional and divisional structures operation in tandem (Managing Projects, Managing People, 2008). In the reality, the global matrix structure may … BCG Matrix in the Marketing strategy of Nestle – Nestle have 7 business verticals offering health, nutrition and wellness products. Its dairy products, powdered & liquid beverages, bakeries& cookies and confectionary business verticals are stars due to nestle having a strong hold in these businesses with large product length. Organizational Structure An organizational structure defines how job task are formally divided grouped and coordinated. Nestle Company is a decentralized organization that is organized according to the matrix structure. This matrix structure serves Nestle well. To continue, you can add a name in one of the org charts you recently viewed or test our Premium membership. Nestle as a decentralized organization permits to subordinate branches to enjoy a proportionately high-level of independence. Many thanks for your understanding. The paper is all about evaluating organizational functions and designs that impacts the organizational structure. //Effective organizational function plays an important role in leaving an impact on the organizational structure. In the case of Nestle, Nestle’s Mineral Water and Nestle’s Nescafe Coffee fall in the Star quadrant of the BCG Matrix of Nestle. Nestle Company is a decentralized organization that is organized according to the matrix structure. Organizational Structure – Nestle follows a matrix structure for its organizational structure. Employee has dual reporting relationship generally to both functional manager and product manager. The global matrix structure allows for differentiation along two dimensions: the product division and geographic area. This means that there are many brands that come under the same umbrella group that makes it challenging for managing the enormous administration. Organizational structure is the formal framework by which jobs tasks are divided, grouped, and coordinated. In a classic matrix structure, product divisions and geographical areas have equal status for operating decisions. An organizational structure named ‘Nestle for the future’ was implemented (Chaudron, 2010). This would include many individual brands that would arise in disharmony and conflict of interest. It’s a matrix organizational structure in which the reporting relationship is setup as a matrix, rather than tradition hierarchy. Unfortunately, you don't own enough credit to see this new org chart. 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